on Vonovia SE (ETR:DE000A1M)
Vonovia Unveils New Brand 'Veveus' at Expo Real 2026
On October 5, 2026, Vonovia SE announced the launch of 'Veveus', its new brand at Expo Real. Veveus aims to streamline various property-related services, including investment, asset, property, and facility management. Tailored for institutional owners and investors, Veveus centralizes Vonovia's service offerings, managing roughly 75,000 apartments for third parties.
The new brand marks Vonovia's strategic expansion beyond its traditional rental operations. CEO Luka Mucic highlighted Veveus's potential to leverage Vonovia’s deep industry experience, providing an end-to-end property management solution. The company aims for non-rental activities to contribute 20-25% to Adjusted EBITDA by 2028.
Veveus not only consolidates Vonovia’s service portfolio but also simplifies processes for clients, offering a cohesive approach to real estate management. This initiative supports the company’s growth strategy in the competitive real estate market.
R. P.
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