Sonova Unveils Strategy for Market Expansion and Revenue Growth

Sonova Holding AG, a leading provider of hearing solutions, has announced a renewed strategy aiming to enhance market leadership and achieve CHF 6 billion in revenue by the fiscal year 2030/31. To focus on core hearing care activities, Sonova plans to divest its Consumer Hearing business. This strategic shift is intended to harness Sonova's innovative prowess and drive broader adoption of hearing solutions. The company anticipates growth at the lower end of its FY 2025/26 guidance range.

Sonova's strategy encompasses three key priorities: innovation to boost adoption, local success with a multi-brand, multi-channel approach, and enhanced customer service and operational performance. Innovations will focus on lifestyle-aligned solutions, deepening R&D synergies, and leveraging AI technology. As part of its local strategy, Sonova aims to expand its retail network through acquisitions and strengthen its multi-brand approach.

Operational excellence initiatives will elevate customer service, optimizing footprint, automation, and value engineering to improve productivity and margins. The divestment of the Consumer Hearing business aligns with Sonova's focus on hearing instruments and cochlear implants.