Porsche Redirects Battery Efforts to Focus on Cell Development

Porsche AG has announced a strategic shift in its battery activities, focusing primarily on the development of battery cells and systems. This decision emerges from a slower growth in electromobility and evolving conditions in key markets such as China and the USA. Porsche's subsidiary, the Cellforce Group, will realign as a research-focused entity, halting its plans to expand high-performance battery production.

With 57% of Porsche vehicles in Europe electrified in the first half of 2025, the brand surpassed its own targets. Porsche aims to maintain its electric momentum while responding to global market demands. Staff reductions at Cellforce will be managed with social considerations, with PowerCo offering potential job opportunities for affected employees.

The Cellforce Group will pivot towards research, leveraging its expertise in high-performance cells. Porsche anticipates that knowledge gained by Cellforce will also benefit ongoing projects and collaborations, including those with V4Smart GmbH & Co. KG.