MediaGo and hipto Achieve Gold in Performance Marketing at Les Cas d'Or

On April 22, 2026, MediaGo, in collaboration with hipto, won Gold in the "Content and Vertical Industries" category at France's Les Cas d'Or digital marketing awards. This accolade recognizes their campaign in the competitive health insurance sector, highlighting MediaGo's advertising prowess in Europe.

This award follows earlier successes, including a Gold in Native Advertising and a Bronze in the Banking & Insurance Acquisition category. The achievement underscores MediaGo's advanced native advertising and deep learning technology, cementing its prominent industry position. Their strategy introduced the open web as a crucial acquisition channel, countering high CPAs and traffic inflation prevalent in search and social media advertising.

Their campaign, backed by MediaGo's SmartBid 3.0, targeted high-intent leads and addressed bid model challenges. Notable outcomes included a 32% conversion increase and a 53% CTR surge, even amid increased mobile budget spending.