Hager Group Advances B2B Digital Transformation with Intershop

Hager Group, a major player in electrical solutions, has chosen Intershop Communications AG to spearhead its B2B commerce transformation. The focus will be on transitioning to Intershop's cloud-based platform, renowned for its scalability and expertise in B2B commerce. Initial pilot programs are slated for Germany and the UK in 2026, with a broader European rollout planned for 2027.

The project's goal is to modernize Hager's B2B ordering system, ensuring a consistent omnichannel customer experience and enhancing business efficiency. The integration will be deeply embedded into Hager's existing IT infrastructure, facilitated by an API-based architecture for seamless international operations.

The implementation is in collaboration with Intershop partner, deenovum Technologies AG, emphasizing international scalability and operational stability. This partnership aims to ensure a seamless connection between the new platform and Hager's existing systems.