Huawei Advances Partner-Centric Strategy in Europe

At its 2026 Huawei European Partner Conference in Como, Italy, Huawei emphasized the importance of its partner-driven strategy for enterprise growth. The company highlighted partners as integral to its long-term business success in Europe. Huawei's enterprise revenue, attributed to partners, exceeded 90% last year, marking significant growth.

To build on this momentum, Huawei plans significant investment in its partner strategy. Initiatives include enrolling more gold and silver resellers, training over 10,000 certified engineers, and dedicating $20 million to marketing. Moreover, Huawei aims to deliver 90% of its portfolio within 2-4 weeks, contrasting with the market's longer waiting times.

Huawei's collaboration with more than 5,000 partners in Europe continues to thrive. The company remains focused on enhancing partner policies and support systems, promoting a stable, win-win ecosystem. Over 100 solutions have been developed with partners, and Huawei maintains operational efficiency in product delivery and supply.

Looking forward, Huawei intends to further industry-driven growth in public services, healthcare, education, and more. The company expects continued growth in its European enterprise business, heavily relying on partner contributions.