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Hatchet Releases Q3 2026 Live Streaming Trends Report
GameSquare Holdings' subsidiary, Hatchet, has unveiled its Q3 2026 Live Streaming Trends Report. This report offers insights into the global live streaming market's growth across gaming, esports, and entertainment.
The report includes data from various platforms like YouTube Non-Gaming and TikTok Live, emphasizing the diversification of live streaming content. According to Justin Kenna, GameSquare's CEO, the streaming market reached 29.5 billion hours watched, driven by diverse interests.
Notably, GTA V saw a 22.9% rise in viewership due to the anticipation of GTA VI. Streamer-led events also gained traction, rivaling major esports tournaments. Additionally, new creators like DeentheGreat and Zullyy emerged, replacing longstanding figures in the industry.
R. H.
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