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CHiQ Showcases Smart Living at Willingen Ski Event
From January 30 to February 1, CHiQ participated in the FIS Ski Jumping World Cup in Willingen. As an official data partner, the brand presented its smart home solutions during this major winter sports event.
CHiQ featured a dedicated exhibition area with key products such as 65-inch Mini QLED TVs, colorluxe washing machines, and Italian-design refrigerators. Interactive demonstrations highlighted its display technology and smart appliance integration.
A photo zone with CHiQ ambassador Andreas Wellinger engaged visitors, while German influencers shared the event experience, further connecting CHiQ's smart living vision with audiences.
Under the theme "Bring It Home," CHiQ launched a social media campaign merging sports enthusiasm with smart home innovation. This initiative aligns with CHiQ's strategy to bolster its European market presence through sports and technology.
R. H.
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