Cataneo to Showcase AI Engagement Innovations at IBC2026

Brand Engagement Network, Inc. (BEN) has announced Cataneo GmbH's participation in IBC2026 in Amsterdam. As a leader in AI-native enterprise media platforms, Cataneo will reveal the future of AI engagement. The MYDAS platform, leveraging BEN's AI, offers modern media solutions like real-time data handling and CRM integration. This September 11-14 event will attract global attendees, highlighting Cataneo’s advancements.

Cataneo's cloud-native MYDAS platform supports over 1,000 media brands and 200+ channels. Since its acquisition in June, BEN has focused on expanding Cataneo’s presence in the U.S. The platform aims to enhance the operations of broadcasters and media companies with advanced AI features, including the Mydas Optimizer, anticipated to boost yields significantly.

Cataneo aims to demonstrate capabilities such as AI-driven advertising and real-time decision-making during IBC2026, with insights into its U.S. market expansion. These developments position Cataneo at the forefront of media management technology.