Beneteau Reports 2025 Financial Challenges and Strategic Plans

In 2025, Beneteau faced a difficult market, particularly impacted by U.S. tariffs, leading to an 18% decline in revenues to €849 million. Despite these challenges, a cash position of €248 million was preserved, even after a cash management issue in December.

Operationally, the company is focused on regaining momentum. Initiatives include reducing dealer stocks and intensifying new model launches, achieving a 24% increase in order intake compared to full-year sales. Despite the market downturn, Beneteau launched 23 new models in 2025, receiving strong industry recognition and dealer response.

For 2026, Beneteau aims to enhance client experience with 66 new models planned for 2025-2027. The company continues to focus on sustainability, targeting a 30% reduction in CO2 intensity by 2030. As part of a recovery strategy, Beneteau hopes to leverage operational excellence and talent preservation for a robust financial rebound in a contracted market.