Morocco Hosts Second Investor Showcase Summit Highlighting Hospitality Sector

On November 19-20, 2025, Casablanca will welcome the second Investor Showcase Summit, emphasizing Morocco's status as Africa’s leading destination for tourism investment. Organized by Société Marocaine d'Ingénierie Touristique and API Events, the summit will gather international investors, developers, and hospitality leaders.

This event coincides with Morocco's growing tourism momentum, highlighted by its role as a 2030 FIFA World Cup co-host and a national goal to attract 26 million tourists by 2030. Major hotel groups are expanding in Morocco, with Marriott and Accor boosting their presence. Accor notably stands out with its dedicated local team of over 35 professionals.

The summit will feature insights from prominent figures like Imad Barrakad from SMIT and various top executives from global hotel brands, focusing on opportunities in Morocco’s hospitality market.