AITO Reveals European Market Plans at Paris Motor Show

At the 2026 Paris Motor Show, AITO, the luxury electric vehicle brand from SERES Group, announced its entry into the European market by autumn 2027. Displaying models such as the AITO 9 and AITO 8, the brand outlined its "Intelligence Redefining Luxury" philosophy. The focus is on regulatory compliance, including EU Whole Vehicle Type Approval and securing a five-star Euro NCAP rating, to ensure safety and quality in its European expansion.

AITO is also emphasizing localization efforts, adapting its products for European road conditions and creating a dedicated local service network. This includes intelligent driver assistance, localized diagnostics, and specific customer service teams, aiming to enhance the ownership experience for European customers.

Supported by the SERES MF Platform and SERES Super Factory, AITO's global development hinges on integrated technology and manufacturing. The brand's strong reputation for safety, quality, and satisfaction has already won over 1.2 million drivers worldwide, with notable achievements recognized in the Brand Finance's Automobiles 100 ranking.